- To ensure Environment, Health, Safety and Quality as our paramount consideration during all business activities.
- To diversify the company’s product and service offering to meet regional and international market demands.
- To create a working environment which provides job satisfaction, the possibility of professional growth and ensures we have maximum employee engagement.
- To run our business to ensure we achieve our stakeholders’ financial goals.
- Continuously seek international brand recognition for our products.
- To seek out strategic business/technical partnerships that will assist in accessing as many key markets as possible.